Zantay: Social Marketing Consultant

Getting Sales from Social Media Marketing

Archives for the ‘Features’ Category

Doodles: Jack Welch, Leadership

By Colin Boyd • Apr 24th, 2008 • Category: Doodles, Features

For the past while I’ve been reading what I can get about the mindset of former General Electric CEO Jack Welch. I’ve read about 4 books about him from people that worked with him at GE to people that try to understand his methods for success.
So how does one man run the worlds largest company?
Leadership! […]



Doodles: Confessions of an advertising man.

By Colin Boyd • Feb 17th, 2008 • Category: Doodles, Features

What a book! I’m only 54 pages in and already I recognize that I’m under-worked, under-challenged, under-payed and that I want to build my own worldwide agency (If only it was that easy). I didn’t realize that David Ogilvy coined so many terms and “old sayings” that we use every today. “You pay peanuts, you […]



35 Million Blogs, Do you have one?

By Colin Boyd • Feb 13th, 2008 • Category: Business Blogs, Features

With the number of blogs doubling every 6 months are you being left behind?
Is there any space left for your business?
Of course ther is, over the next few weeks we’ll be looking closely a business blogs that work well.



Pligg: Takes content voting to the niches

By Colin Boyd • Feb 13th, 2008 • Category: Features

Pligg in it’s simplest form is a clone of Digg which has been successfully promoted through some high profile industry experts leading there flock away from Digg.
Danny Sullivan is probably the best example of this with the success of his Sphinn site, aimed at the SEO community.
Can Digg hold it’s place when people look at […]



Social Marketing for the Travel Industry

By Colin Boyd • Feb 13th, 2008 • Category: Features

Get a head start in Social Marketing